LATEST NEWS
Explore some of our most recent accomplishments, company updates, and industry news.
One year ago, Elev8 and Perform Inc. took flight at the #Paris2024 Olympics! Honored to showcase innovation on the world stage alongside proud partner Air Canada and the Paris 2024 Organizing Committee.
Closing out an unforgettable #ParisOlympics2024. Over 40 athletes, coaches, and partners engaged with Elev8 and Perform Inc., validating our mission to advance recovery and performance through innovation. Proud to see Canada making waves on the world stage.
Days 10 & 11 at #ParisOlympics2024 tested perseverance and purpose. From connecting with medalists like Noah Lyles and Derrick White to inspiring athletes from France, Belgium, Botswana, and beyond—Elev8 and Perform Inc. continued pushing the boundaries of health, performance, and longevity. Proud to represent Canada on the world stage.
Days 8 and 9 of the Olympics were focused on preparation, persistence, and meaningful connections. From engaging with professional athletes, investors, and Olympians turned innovators to a follow-up with Tom Brady, these moments reinforced the importance of focus and discipline. Elev8 and Perform Inc. continues to build relationships and drive advancements in human health and performance globally.
Days 5–7 at the Paris 2024 Olympics were marked by both uncertainty and determination. A standout moment was pitching to Steve Kerr, head coach of the USA men’s basketball team and the Golden State Warriors. Experiencing the USA Dream Team live was unforgettable.
These days also brought meaningful progress for Elev8 and Perform Inc.—from collaborating with tech companies advancing genetics and cerebral injury treatments to securing partnerships with Team Great Britain and Team France. We also had the opportunity to present at the exclusive Olympian House to athlete investors and startup founders.
Exciting discussions with major sports brands ON and Oakley as potential sponsors added to the momentum. Grateful for these experiences and the continued growth of our mission to advance human health and performance.
Days 3 and 4 at the Paris 2024 Olympics have been a testament to commitment and adaptability. Amidst constant uncertainty, our “one-shot” mentality continues to fuel growth and execution.
Elev8 and Perform Inc. has connected with dozens of new athletes and major organizations eager to join our mission of advancing human performance and longevity.
Highlights include collaborations with Czech medalists in fencing and sailing, partnerships with Matrix from the Netherlands—the world’s largest sports equipment company—and onboarding new stakeholders from Team USA, including Olympians and gold medalists such as Deedee Trotter.
Sponsored by Air Canada, this journey continues to prove that innovation thrives where preparation meets opportunity. More to come as we redefine the future of sports and health technology.